Bachelor of Business

Program code


Available at


Gold Coast

Mount Gravatt


South Bank





3 years full-time
6 years part-time

Credit points


Indicative fee

Admission requirements

  • Any 2 OUA undergraduate subjects with 4.0 GPA


Commencing in

OUA - Sessions 1, 2 and 3

About this program

This program is offered via Open Universities Australia (OUA).

Each year is made up three Study Sessions. In Year 1/Study Session 1, this program is structured to introduce students to the very wide range of business disciplines that are necessary for an understanding of the interdisciplinary nature of business analysis and problem solving. From Year 2/Study Session 1, this program contains more advanced level courses and is structured to enable students to choose either one or two majors.

The following majors are available in the Bachelor of Business via OUA.


If you're creative, a good communicator and a quick thinker, marketing is for you. You'll gain perspective on how a market works; its audiences, drivers, barriers and consumer behaviour. You'll also learn about data-driven decision making and identifying target markets. Learn to stay ahead of competitors with effective promotion and advertising.

Human Resource Management

HR management professionals work with people to help them with their careers. In this major, you'll learn about selection and recruitment procedures, staff training, development, performance management, and organisational change. You'll be able to advise organisations on their staffing needs to enable them to deliver their core business.


If you like to plan, organise, lead and direct people to achieve a specific goal, then management is for you. You'll learn about management's core functions: communication, planning, teamwork, strategy, human resources and self-development. You'll also develop analytical, communication and decision-making skills to add value to any organisation in a range of areas.

Innovation and Entrepreneurship

Do you have a creative idea for a new product or service and want to launch your own business or start-up? In this major, you'll learn how to be an effective, innovative and dynamic manager, and a graduate with the skills, knowledge and confidence needed to develop and manage a successful business.

Further information is available by contacting either of the following areas:

Attendance information

This program is offered full-time and part-time through Open Universities Australia (OUA). As an OUA student, you are not required to study on-campus. You may complete this program entirely off-campus through Open Universities Australia. To be classed as a full-time student, you must enrol in at least two subjects per study session.

If you commenced your studies from 2016, you will have up to 8 years to complete your program. If you commenced your studies prior to 2016, you will have up to 10 years to complete your program.

My career opportunities

Competent and competitive in many areas, graduates will be able to select from a wide range of career options within the public and private sectors.

No major option
A business degree gives you the foundation to take your career just about anywhere. You will be prepared to use your extensive business skills in a range of increasingly diverse settings including not-for-profit, government and corporate organisations.

Human Resource Management
You'll graduate qualified with a degree recognised by the Australian Human Resources Institute and will be equipped for a career as a human resource manager or consultant. Human resource professionals work in many sectors including business management, counselling, workforce planning and policy, and recruiting and training staff for the public and private sectors and non-government organisations.

Good managers are needed across all sectors and in businesses of all sizes. With this qualification, you can apply your business management knowledge to an area of personal interest and you may find work in roles such as a business manager in human resources, strategy, planning and policy, and training and development.

You will be prepared to work in any industry or organisation that needs to promote its products or services, including entertainment and fashion, tourism, advertising, public relations, and business consulting. You might work as a brand manager, marketing manager, advertising account manager, market research analyst, public relations manager, or sales manager.

Innovation and Entrepreneurship
You'll have an understanding of strategic and operational issues involved in a career in self-employment, or in small business. Create a career by moving from employment to self-employment, pursue the long-term growth of a high-potential new business venture, or become a serial entrepreneur, starting and selling new business ventures repeatedly.

Additional fee information

Throughout your program you may be required to pay for the following items:

Expenses associated with field trips and placements.

Commonwealth supported students
  • The fee is indicative of an annual full-time load (80 credit points) in a program categorized to one of the Australian Government's three broad discipline areas (student contribution bands). A student's actual annual fee may vary in accordance with his or her choice of majors and electives. The Australian Government sets student contribution amounts on an annual basis.
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Fee-paying undergraduate (domestic) students