Master of Marketing

Program code

5629

Available at

Nathan

Gold Coast

Mount Gravatt

Logan

South Bank

Online

Offshore

Other

Duration

1 to 1.5 years full-time
3 years part-time

Credit points

120

Indicative fee

$31,000.00* per year (more)
* 2024 indicative annual fee

Admission requirements

  • Related Bachelor degree or higher

    (more)

Commencing in

Trimester 1 and Trimester 2

Next start date

Trimester 2, 2024 (more)

Applications close

Monday, 24 June 2024

About this program

Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications.

The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.

Griffith University offers a number of study options for Marketing including on-campus and online.

Related programs

Code Program title Campus Intake
3068 Graduate Certificate in Marketing Gold Coast, Nathan, Online Trimester 1 and Trimester 2
5629 Master of Marketing (this program) Gold Coast, Nathan, Online Trimester 1 and Trimester 2

Note: Progression through this program suite is dependent upon satisfying admission requirements.

Attendance information

The Master of Marketing is offered full-time and part-time at the Nathan and Gold Coast campuses. This program is also offered online. You may choose to study courses at other campuses, online or a combination of both if or where the program structure allows.

You will be classed as a part-time student if you enrol in less than 30 credit points per trimester.

Student Income Support

To be classed as a full-time student, you are required to enrol in a minimum number of credit points each standard study period. The minimum credit points for full-time enrolment in this program is 30 credit points.

Trimester 1 and Trimester 2 are deemed standard study periods. As Trimester 3 is a non-standard study period, continuing students moving from one year to the next will not be required to study during this trimester to be eligible for student income support.

Domestic students who commence in Trimester 3 may be eligible for student income support from the onset of study provided they are enrolled full-time in this study period.

Please refer to the Australian Government website for more details.

My career opportunities

Marketing offers variety like few other professions, and you may find career opportunities in fast moving consumer goods, tourism, the entertainment industry, public relations and advertising. With a postgraduate qualification, you will be well prepared for senior management positions in marketing, as well as specialist or consulting roles.

Program accreditation

The Master of Marketing is accredited by the Australian Marketing Institute.

Fee-paying postgraduate (domestic) students

Indicative annual tuition fee

The indicative annual tuition fee is calculated based on a standard full-time study load which is usually 80 credit points.

The indicative annual tuition fee is based on current conditions and available data and should only be used as a guide. These fees are reviewed annually and are subject to change.

Tuition fees
  • A fee-paying postgraduate student pays tuition fees.
  • Students are liable for tuition fees for the courses they are enrolled in as at the census date.
  • The tuition fee for students who commence their program prior to 2014 is charged according to the approved program fee for the trimester in which the student commenced the program.
  • The tuition fee for students who commence their program from 2014 onwards is charged according to the approved program fee for the trimester in which the student is enrolled.

Program fees for the Master of Marketing (5629)


If the fee rate for your program is not displayed above, please contact Student Connect for assistance.

Tuition fees for your degree program
Changing programs

If a postgraduate student changes to a different program they will be subject to the approved program fee for the trimester in which they are enrolled.

Further information

Additional fee information

Throughout your program you may be required to pay for the following items:

Expenses associated with field trips and placements.